Skip to main content
The Month in Attention

October 2026

A month of technology coverage, counted night by night: the name each day led with, who stayed above its usual pace, who arrived, and who went quiet.

In progress — 6 of 31 days counted so far. The rest fill in each morning.

5,972articles counted
147topics above usual pace
1new name
6/31days counted
3 Sep 2026: 1,373 articles4 Sep 2026: 1,064 articles5 Sep 2026: 427 articles6 Sep 2026: 359 articles7 Sep 2026: 676 articles8 Sep 2026: 1,003 articles9 Sep 2026: 1,569 articles10 Sep 2026: 1,529 articles11 Sep 2026: 950 articles12 Sep 2026: 666 articles13 Sep 2026: 692 articles14 Sep 2026: 1,167 articles15 Sep 2026: 1,420 articles16 Sep 2026: 1,391 articles17 Sep 2026: 1,089 articles18 Sep 2026: 1,160 articles19 Sep 2026: 523 articles20 Sep 2026: 460 articles21 Sep 2026: 1,227 articles22 Sep 2026: 1,230 articles23 Sep 2026: 1,393 articles24 Sep 2026: 1,309 articles25 Sep 2026: 1,052 articles26 Sep 2026: 473 articles27 Sep 2026: 427 articles28 Sep 2026: 1,276 articles29 Sep 2026: 1,355 articles30 Sep 2026: 1,385 articles1 Oct 2026: 1,337 articles2 Oct 2026: 1,056 articles3 Oct 2026: 499 articles4 Oct 2026: 448 articles5 Oct 2026: 1,172 articles6 Oct 2026: 1,504 articles7 Oct 2026: not counted8 Oct 2026: not counted9 Oct 2026: not counted10 Oct 2026: not counted11 Oct 2026: not counted12 Oct 2026: not counted13 Oct 2026: not counted14 Oct 2026: not counted15 Oct 2026: not counted16 Oct 2026: not counted17 Oct 2026: not counted18 Oct 2026: not counted19 Oct 2026: not counted20 Oct 2026: not counted21 Oct 2026: not counted22 Oct 2026: not counted23 Oct 2026: not counted24 Oct 2026: not counted25 Oct 2026: not counted26 Oct 2026: not counted27 Oct 2026: not counted28 Oct 2026: not counted29 Oct 2026: not counted30 Oct 2026: not counted31 Oct 2026: not counted5001,0001,500
3 Sep 2026 ▬ this month ▬ the four weeks before┄ their daily average 31 Oct 2026

995 articles a day this month — in line with the four weeks before (1,023 a day).

counted through 6 Oct 2026, UTC · every number is a count of de-duplicated articles from the published source panel
▦ The attention calendar

The name each day's coverage led with — the one fact that stood furthest outside its own pattern. Open a day for the whole picture.

⤓ Download as image
Mon
Tue
Wed
Thu
Fri
Sat
Sun
11,362
Micron 17 articles · usually 1that day →
21,034
AT&T 23 articles · usually 2that day →
3485
Starship 28 articles this week · 4 the week beforethat day →
4437
Plex 5 articles · usually 1that day →
51,150
MacBook Air M5 11 articles · usually nonethat day →
61,504
Mistral 18 articles · usually 1that day →
7
not yet counted
8
not yet counted
9
not yet counted
10
not yet counted
11
not yet counted
12
not yet counted
13
not yet counted
14
not yet counted
15
not yet counted
16
not yet counted
17
not yet counted
18
not yet counted
19
not yet counted
20
not yet counted
21
not yet counted
22
not yet counted
23
not yet counted
24
not yet counted
25
not yet counted
26
not yet counted
27
not yet counted
28
not yet counted
29
not yet counted
30
not yet counted
31
not yet counted
● Above their usual pace, day after day

Each dot is one counted day. A lit dot means the topic was counted well above its own usual day — the same bar the Overnight uses. The longest unbroken run wins the tag.

⤓ Download as image
How long attention held 163 runs above usual pace this month; 15 held a second day or longer — about 1 in 11. Most attention held for a single day.
iOS 27.2 productlongest run · 2 days
2 of 31 days
AirPods Max 2 productlongest run · 2 days
2 of 31 days
AirPods Pro 3 productlongest run · 2 days
2 of 31 days
🔒 135 more topics above their usual pace this month, and filter every list by type — with Pro.
✦ Arrivals

Names the technology press had never covered before, by the day they arrived — and whether it came back to them.

⇄ First seen together

Two topics the press wrote about in the same articles for the first time.

No first pairing on a counted day of this month.

◌ Went quiet

Topics that posted no counted articles on the most days, against a healthy usual pace. Silence is a measurement too.

🔒 35 more quiet topics this month — with Pro.
Put two topics side by side
Any two topics, day by day, each against its own usual pace — on one chart you can download.
Head to head →