An independent technology operation, built around Compass.

Compass is built for people who have to keep up with technology as part of the job — analysts, strategists, product and engineering leaders, consultants, and anyone who has to brief or decide based on how the conversation around a field is moving.

The problem it addresses is a familiar one. Technology moves faster than any one person can read, and following it a headline at a time makes it hard to tell a real shift from a loud week — and by the time a trend is obvious, it's usually old news. Many tools are built to count mentions, and others add another layer of opinion; neither tells you whether attention to a topic is actually rising, fading, or holding steady against its own past.

So we built something narrower: a way to measure the coverage itself — how much a topic is written about, which direction it's moving, and what kind of stories make it up — kept tied to the dated articles behind it. It won't tell you what to think. It gives you a sourced place to start, so you can form a view sooner and show the evidence for it.

The monthly reports come from the same instrument, published free: the same measurements, assembled once a month for a whole field rather than one topic at a time. The video explainers take the other route — a single development worth understanding on its own, walked through with the sources attached.